Switched On: Following in the Eee’s wide footprints

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Each week Ross Rubin contributes Switched On, a column about technology, multimedia, and digital entertainment.

In a year in which the OLPC foundation turned attention on its child-optimized OLPC stateside and Palm’s spine curved as it contracted Foleosis, an unlikely ultraportable rose to capture enthusiast praise.

Arriving late and at twice its original touted price of $199, the Asus Eee has succeeded in the muscle-driven PC market with modest screen size, processor, RAM and storage specifications and solid (but not outstanding) battery life. Its name and design philosophy take unabashed cues from Nintendo’s Wii. And like its inspiration, it’s been a budget-conscious blockbuster.

Reuters reports that Asus is now shipping 20,000 of the 2 lb. mobile computing quasi-appliances every month. The Tawianese manufacturer has been so encouraged that it has raised its global forecast to five million Eees by the end of 2008 as it aims at becoming the fifth largest notebook PC company by 2010. Those are the kind of numbers that could construct the top four take notice, setting off a frenzy of melodramatic pound-shedding to rival The Biggest Loser.

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Original post by Ross Rubin

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